Carlsberg’s 9-month revenue, profit rise

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KUALA LUMPUR: Carlsberg Brewery Malaysia Bhd said its revenue for the nine months ended September 30 2012 rose to RM1.24 billion, from RM1.15 billion in the same period a year ago.

For the nine months under review, the group’s profit stood at RM152.99 million versus RM129.60 million in the same period a year ago.

Calrsberg managing director Soren Ravn said the company was pleased with the group’s 18 per cent increase in after tax profit.

“We kicked off the year with a successful 2012 Chinese New Year campaign in the first quarter, followed by an impactful UEFA EURO 2012 consumer campaign in the second quarter, where Carlsberg was the official global sponsor of the European Football Championships in Ukraine and Poland,” Ravn pointed out.

“In the third quarter, the group’s earnings were further boosted with the momentum achieved in the premium beer segment. Asahi Super Dry rolled out a series of consumer promotions for both on-trade and off-trade to build further trial. Riding on the positive momentum of our super premium French beer, Kronenbourg 1664 and Kronenbourg 1664 Blanc made its debut in key supermarkets and hypermarkets to widen its distribution reach.” Ravn further elaborated.

“The outlook for the remaining quarter in our financial year appears positive for Carlsberg,” he said.

Business Times : nation

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