PruBSN new business sales up 15pc to RM265.7m


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KUALA LUMPUR: Prudential BSN Takaful Bhd (PruBSN), a syariah-compliant financial services provider, says its new business sales has grown by 15 per cent to RM265.7 million on an annual contribution equivalent basis for the financial year ended December 31 2012.

Its gross contribution rose 38 per cent to RM782.3 million last year, up from RM568.9 million in 2011, the company said yesterday.

To date, PruBSN has a 28.4 per cent market share in the country.

Chief executive officer Azim Mithani said the results demonstrated the success of the company’s clear and focused strategies to emerge as a leading innovative and dynamic solutions provider in the country’s takaful industry.

He said PruBSN will remain focused on maintaining professionalism, offer exemplary customer services and introduce product innovations while constantly evaluating new distribution channels, including using new technology, to drive further growth. Bernama

Business Times : nation

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